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Marketing: Home

Selected Books in the Library

Marketing Resources in the Library

The library has many resources covering all aspects of marketing.  These include books, digital books, and hundreds of academic and trade journals available through various electronic databases.

In the Business Source Elite database, you will find publications such as the Journal of MarketingJournal of International Marketing, and Journal of Personal Selling & Sales Management.

The ABI/Inform database has Academy of Marketing Studies Journal, International Marketing ReviewInternational Journal of Sports Marketing & Sponsorship and dozens more.